Loyalty Rewards Program Case Study
About Life Nutrition
Life Nutrition is a premium health brand focused on providing science-backed ingredients in sustainable packaging. They focus on providing personalized vitamin solutions for men, women, and kids. Since 2016, Life Nutrition has consistently won the industry’s most reputed ‘Watsons HWB Supplements Award’.
Objectives and Challenges
-
- Increase repeat purchase revenue
The Solution: A Loyalty Rewards Program powered by Zinrelo
Zinrelo’s loyalty rewards platform has the following key components:

Launching an optimized loyalty program:
- 360-degree engagement with customers
- Optimized accrual & payout rates
- Structured loyalty tiers
Managing the loyalty program:
- Targeted marketing campaigns
- Quarterly reviews and success plan

About Life Nutrition
Life Nutrition is a premium health brand focused on providing science-backed ingredients in sustainable packaging. They focus on providing personalized vitamin solutions for men, women, and kids. Since 2016, Life Nutrition has consistently won the industry’s most reputed ‘Watsons HWB Supplements Award’.
Objectives and Challenges
-
- Increase repeat purchase revenue
The Solution: A Loyalty Rewards Program powered by Zinrelo
Zinrelo’s loyalty rewards platform has the following key components:
Launching an optimized loyalty program:
- 360-degree engagement with customers
- Optimized accrual & payout rates
- Structured loyalty tiers
Managing the loyalty program:
- Targeted marketing campaigns
- Quarterly reviews and success plan
“Life Nutrition has been loved by its customers over the years. Zinrelo has helped us transform that love into the growing revenue and now we are aiming to grow bigger with this loyalty program.”
Bryant S
CEO, Life Nutrition
Rewards Program Results

Repeat Purchase Revenue:
Increased by 26.3%

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