84.83%

Increase in customer retention for Q1-2021

84.06%

Increase in repeat purchase revenue for Q1-2021

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    About Chromatic Coffee

    Chromatic Coffee pride themselves as a purveyor of carefully sourced, crafted and roasted coffee. In October 2012 Chromatic Coffee opened its roastery and cafe in Santa Clara for customers. Since then, Chromatic Coffee has won many accolades and 5-star ratings on various platforms.

    Objectives and challenges

    • Improve customer retention
    • Increase repeat purchase

    The solution: A rewards program

    With the objective of maximizing revenue through repeat purchases, Chromatic Coffee implemented their Chromatic Rewards program using Zinrelo’s modern-day loyalty rewards platform.

    Chromatic Coffee Loyalty Porgram, Chromatic Coffee case study 2021

    quote imageWe were extremely delighted in the way Zinrelo worked with us to identify pain points in customer retention and helped structure an optimized rewards program to keep customers coming back. Not only has our customer retention increased, Zinrelo provoked all sorts of customer engagement. We’ve received plenty of positive feedback, and even some suggestions for rewards they’d like to see – they’re having fun.

    profile image

    Donald Miguel

    Operations Manager | Chromatic Coffee

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