COVID-19 has changed almost everything in terms of customer-brand interactions. A pandemic of historic proportions has upended traditional strategies and...
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ZINRELO BLOG
Engage. Retain. Repeat – Why a Loyalty Program is a Must-have for Brands in 2023
November 23, 2022
New research shows a 222% increase in customer acquisition costs, this puts renewed focus on e-commerce profitability and repeat sales....
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Samir Palnitkar Shares his Valuable Insights on Loyalty Strategies with Express Computer
November 21, 2022
An interesting conversation with Samir Palnitkar & Srikanth RP, Editor-in-chief at Express Computer (The Indian Express Group). In an era...
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Risks of Loyalty Programs and How to Mitigate Them: Definitions, Examples, and Strategies
November 16, 2022
Building customer loyalty is a continuous process irrespective of market volatility. Inflation rates have skyrocketed, pushing customers to think twice...
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Financial Services Loyalty Programs Evolution, Current and Future Trends [With Examples]
November 13, 2022
69% of customers agree that loyalty programs highly influence their purchase choice as they focus on saving money. Hence, financial...
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3 Ways to Boost Your Revenue With Zinrelo and HubSpot
November 9, 2022
Marketers today are prioritizing customer experience - this emerges as one of the key reasons why people choose one brand...
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Loyalty program essentials to delight your customers this holiday season
November 1, 2022
The holiday season is just around the corner. Retail sales are expected to surpass $1.02 trillion for the 2022 holiday...
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An Ideal Loyalty Program Is Incomplete Without Deep Data Analytics
November 1, 2022
Just having a loyalty program is no more an advantage for brands. Each native American is part of an average...
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3 Key Imperatives for Retaining Customers Through Loyalty Programs in 2023
October 27, 2022
The loyalty management market is expected to grow to $18.2 Billion by 2026. This indicates that most brands are looking...
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Build Customer Loyalty After Crisis: Loyalty Programs as a Lifeline
October 21, 2022
Customers always prefer brands that communicate consistently and deliver value as rewards, discounts, and experiences. Building and managing customer loyalty...
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Why are loyalty programs quintessential for achieving personalization?
October 20, 2022
Marketers understand the necessity of embracing personalization for customers. Brands try every market trend, from personalizing marketing communications to launching...
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A Case Study on What Makes the Sephora’s Loyalty Rewards Program Successful?
October 5, 2022
According to research by IRI Worldwide, in 2017, 74 percent of consumers chose a store based on a strong loyalty...
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Understanding the Evolution of Customer Loyalty Programs
October 4, 2022
Loyalty programs did not start as a discovery or an invention. Even before the first-ever dated loyalty program, the shop...
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Three Transformation Essentials For Next-Gen Loyalty Programs
September 27, 2022
Evolving customer behavior in recent years has highlighted the need for a future-driven approach while building a loyalty program. My...
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