Customers demand what they want to demand. When companies fail to deliver experience by experience or live up to their...
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In-Cart Rewards Redemption maximizes the benefit of a Loyalty Program
June 10, 2019 Encouraging customers to keep using the benefits of your program is the key to success for a loyalty rewards program....
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Starbucks Rewards Case Study – What Makes It Work?
May 30, 2019 Coffee helps us to kick start our day or helps us take the best breaks when we need one! Coffee...
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Building Customer loyalty with an effective customer retention strategy – A Game Changer
May 7, 2019 “Get closer than ever to your customers. So close that you tell them what they need well before they realize...
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5 Writing Tips to Boost your Rewards Program Engagement
April 24, 2019 Recently, I was at the drive-up window at my bank. When the teller returned to the window with my deposit...
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Using Tagging to Segment Customers in a Loyalty Program
April 3, 2019 The essence of creating a loyalty rewards program is to ensure customers feel special and find a reason to come...
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Making your customers feel at home with a multilingual loyalty program
February 22, 2019 Customer experience (CX) is the new battleground for organizations. By 2020, CX will overtake price and product as the key...
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Cultivating Behavioral Loyalty and Attitudinal Loyalty Among Consumers
January 14, 2019 Customer loyalty is an oft-debated subject in the market. In an interview noted for the Harvard Business School, well-known learning...
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Offering More Choice to Customers through Loyalty Rewards!
January 8, 2019 Giving customers more choice and options is the key priority for any loyalty rewards program. With number of loyalty programs...
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Revolution of Customer Experience in A Loyalty Program
November 28, 2018 Monetary rewards are not the only drivers for customer loyalty. Inherently, such programs have shifted from sign-up bonuses and loyalty...
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Importance of Omnichannel Loyalty in the B2B Segment
November 14, 2018 The ultimate goal of omnichannel, or multichannel, marketing has always been to facilitate the buyer’s journey for customers. It does...
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Loyalty Rewards Program Dos and Don’ts
October 30, 2018 Everyone loves to save money, so customer loyalty rewards program are a great way to reward your returning e-commerce buyers...
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Revamping existing loyalty programs- The new big leap!
October 25, 2018 Experiential retail has carried the industry into the realm of merchandise-free shops. Brands are now replacing what would be selling...
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Best Practices: How to name your loyalty rewards program?
August 24, 2018 When it comes to your loyalty rewards program, what’s in a name? The name of your loyalty program will determine...
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