Author Editorial Team

8 reasons why revamping loyalty program benefits your business
Customer Loyalty
calendar image January 28, 2025

8 reasons why revamping your loyalty program is the right move for your business

Loyalty programs are supposed to make customers feel valued and encourage repeat business. But what if your program is doing

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Top 7 innovative customer loyalty program ideas
Customer Engagement
calendar image January 17, 2025

Innovative customer loyalty program ideas for 2025: Shaping the future of engagement

Customer loyalty programs have come a long way from just earning points and getting occasional discounts. In 2025, brands are

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New Year Customer Loyalty Strategies for 2025
Customer Loyalty
calendar image January 14, 2025

11 New Year loyalty strategies to start 2025 with a bang

The new year is here, and it’s the perfect time to rethink how your business builds loyalty.

Customers today

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Best CPG loyalty programs
CPG
calendar image December 18, 2024

7 best CPG loyalty programs to drive customer engagement and retention

Consumer Packaged Goods (CPG) loyalty programs are changing the way brands engage with their customers. These programs go beyond just

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guide to celebrating World Loyalty Giving Day with a loyalty program
Customer Engagement
calendar image December 03, 2024

A guide to celebrating World Loyalty Giving Day with a loyalty program

Celebrate World Loyalty Giving Day by engaging your customers with special rewards and offers through your loyalty program. Discover creative ways to show appreciation and strengthen customer loyalty with meaningful gestures.

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Black Friday Customer Loyalty Equation to Maximize ROI
Customer Loyalty
calendar image November 27, 2024

11-Step Black Friday Loyalty Equation to Maximize ROI Beyond the One-Day Spending Spree

Unlock the proven 11-step Black Friday loyalty equation to boost ROI. Learn actionable strategies to engage customers, drive sales, and build lasting loyalty during the holiday shopping season.

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Case Study
calendar image November 25, 2024

A Deep Dive in The Financial Impact of McDonald's MyMcDonald's Rewards

Franchise loyalty programs are more than just marketing tools—they are pivotal in driving customer engagement and boosting financial performance

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Dunkin Rewards Loyalty Program Case study
Case Study
calendar image November 19, 2024

How Dunkin’ Rewards Program Drives the Franchise Profitability

Discover how the Dunkin’ Rewards Program enhances franchise profitability by increasing customer loyalty and driving repeat business. Learn how personalized rewards and data-driven insights fuel success.

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2024 loyalty highlights for Zinrelo with Sameer Kamat
Zinrelo
calendar image December 20, 2024

2024 highlights: Sameer Kamat reflects on growth, innovation, and impact

Join Sameer Kamat, CEO of Zinrelo, as he takes a moment to reflect on the remarkable milestones of 2024. 
From our acquisition by Scaleworks to welcoming new team members and enhancing our loyalty platform, this year has been a game-changer.

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