Author Editorial Team

In the past few years, businesses have seen a troubling tendency known as ‘loyalty fatigue.’ 

With so many programs

Did you know that 77% of consumers stick with brands that offer loyalty rewards? In a competitive market, retaining customers

Customer loyalty programs have come a long way from just earning points and getting occasional discounts. In 2025, brands are

Loyalty programs are supposed to make customers feel valued and encourage repeat business. But what if your program is doing

The new year is here, and it’s the perfect time to rethink how your business builds loyalty.

Customers today

Consumer Packaged Goods (CPG) loyalty programs are changing the way brands engage with their customers. These programs go beyond just

Celebrate World Loyalty Giving Day by engaging your customers with special rewards and offers through your loyalty program. Discover creative ways to show appreciation and strengthen customer loyalty with meaningful gestures.

Unlock the proven 11-step Black Friday loyalty equation to boost ROI. Learn actionable strategies to engage customers, drive sales, and build lasting loyalty during the holiday shopping season.

Franchise loyalty programs are more than just marketing tools—they are pivotal in driving customer engagement and boosting financial performance