Collect zero and first-party data
Unlock Customer Insights with Zero and First-Party Data
The World's Best Consumer Brands Build Lasting Loyalty With TrueLoyal
Feature overview
Revolutionize your data collection strategy
In the privacy-focused digital landscape, zero and first-party data have become the gold standard for customer insights. TrueLoyal’s advanced loyalty platform enables you to gather this invaluable data directly from your customers, with their explicit consent. TrueLoyal’s innovative approach not only ensures compliance with data protection regulations but also fosters stronger customer relationships. By leveraging gamification, personalized experiences, and transparent value exchanges, TrueLoyal helps you build a robust database of actionable customer information that drives your marketing and business strategies.
Forge deeper connections with data that speaks for itself
Adapt to a Cookieless Future
With TrueLoyal's zero and first-party data acquisition, directly capture insights from customer interactions and stay ahead in a world without third-party cookies.
Enhanced Privacy Compliance
With direct consent from customers, you can meet stringent privacy standards while maintaining trust and integrity.
Increased Data Accuracy
Zero and first-party data eliminate the guesswork, providing you with accurate customer data to derive actionable insights.
Basket Analysis
By leveraging receipt scanning, our loyalty solution conducts powerful basket analysis to understand precisely what your customers buy together. This insight enables the delivery of hyper-personalized offers and relevant rewards that anticipate customer needs.
Where authenticity meets intelligence—your data, unfiltered.
Leverage customer interactions to gain valuable zero-party and first-party, build a deeper understanding, and create personalized engagement strategies.
Step 1
Progressive Profiling
Gradually build rich customer profiles through engaging, gamified loyalty interactions that encourage voluntary data sharing over time.
Step 2
Surveys and Feedback Loops
Gain valuable insights by offering incentives for customers to complete targeted surveys, providing you with actionable, real-time feedback.
Step 3
Behavioral Tracking
Monitor and analyze customer behaviors within your loyalty ecosystem, uncovering patterns that inform personalized engagement strategies.
Step 4
Personalization at Scale
The TrueLoyal advantage
Empower your loyalty program with our cutting-edge platform
TrueLoyal’s enterprise-grade loyalty platform helps brands unlock revenue through data-driven rewards, advanced analytics, and personalized engagement. Backed by expert strategy and white-glove support, we go beyond software to help you scale retention, advocacy, and lifetime value.
Reward you customers for every interaction such as social media engagement & referrals.
Deliver a seamless loyalty experience across all customer touchpoints, in-store or online.
Get detailed customer data and build customer profiles from day one.
Incorporate interactive elements to make your loyalty program more exciting and addictive.
Leverage the power of referrals that reward customers and increase brand advocacy.
TrueLoyal helps you build a truly global loyalty presence with region-specific strategies.
Our customizable microsites give you a branded environment for customers to interact with the brand.
Our built-in messaging system allows you to send personalized notifications and targeted offers.
Encourage customers to share authentic feedback, experiences, and testimonials to build trust and credibility.
Gather valuable customer insights through interactive surveys, polls, and sentiment analysis tools.
Enable seamless shopping experiences directly through social media platforms with integrated purchasing options.
Turn loyal customers into brand advocates through referral programs, user-generated content, and social sharing.
Boost product discovery and trial by offering free samples to targeted audiences and influencers.
Leverage AI, data analytics, and behavioral trends to anticipate customer needs and future demands.
See Why Consumer Brands Choose TrueLoyal
Let’s talk about how we can help you design and implement a successful program.