Machine learning algorithms help create different customer segments based on unique attributes, preferences and previous behaviouralpatterns
- Helps in better promotional messaging
Providing unique experiences to outshine your competitors and elicit customer loyalty
- Set experiential rewards & offers, and build gamification via badges & contests to create aspirational value among customers.
Maintaining the online reputation is very tricky.
- On a rare occasion when the customer is upset, Loyalty programs allow travel and hospitality companies to tackle the situation before customers take to social media and tarnish hard earned reputations
Customers could opt for in-house dining, takeout or they could purchase through a third-party store.
- A loyalty program for restaurants will integrate with necessary e-commerce platforms, POS systems or third party platforms and create an omni-channel experience
Move higher spending customers to a higher tier of service.
- It is important to pamper loyal customers
- Create incremental monetary & non-monetary tier based benefits (including exclusivity and VIP experiences)
Get your customers to help with your marketing.
- Write a review or Record a video testimonial
- Social tagging photos & videos
A prospect from an active customer referral is 7X more likely to convert
- Refer restaurants to new prospects